With a goal of 5000 pledges, Be Kind to Animals Week is back for 2021

be kind to animals week

Now in its 11th year, Be Kind to Animals Week (1-7 October), an initiative of Edgar’s Mission, a not-for-profit sanctuary for rescued farmed animals, is hoping to exceed 5000 pledges. This involves a commitment to eat kind by choosing to dine on plant-based recipes for the week—and can be extended to shop and live kind too. 

To support participants in their pledge, Edgar’s Mission, home to between 400 and 500 animals at any given time, is sending out free Kindness Kits along with daily emails filled with plant-based recipes and animal kindness tips. Edgar’s Mission is also offering the chance to win a hamper full of ethical goodies. 

This year, a number of Australian household names have come on board as official ambassadors to throw their support behind the week-long pledge, including DJ, producer, and wellness enthusiast, Dara Hayes (aka DJ Tigerlily) and actress Jet Tranter.

In addition to reflecting on the simple choices we make every day, including what we eat and the products we use, Be Kind to Animals Week aims to show the many ways people can make a positive impact on animals’ lives. 

“You can support your favourite animal welfare charity by volunteering or donating, organise a beach or park clean up, leave water out for local wildlife and so much more,” Edgar’s Mission founder and director Pam Ahern said.

During the week, Ahern will give a series of library talks across Melbourne, which are currently being rescheduled to virtual talks that can be attended through Zoom, as well as host two live virtual tours of the sanctuary via the Edgar’s Mission Facebook page. 

To make your pledge and for more information, and free fun resources, visit bekindtoanimalsweek.org.au


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